INSIGHTS
Your Hub for Sponsorship Insights
Browse our collection of insights reports, case studies, research, data, and more.
Featured Resources
Relo's latest news, reports, customer stories and more.
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Insights Report: Strategic Playbook for the 2026 FIFA World Cup
Dec. 4, 2025 Report
Leveraging lessons from the 2025 FIFA Club World Cup to help brands navigate the scale, visibility, and opportunities of the 2026 World Cup
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Insights Report: Strategic Insights From the 2025 MLB End-of-Season
Nov. 18, 2025 Report
A look at media value & visibility that brands earned through their partnerships with MLB teams during the 2025 Regular Season and Postseason. -
How Formula One’s premium hospitality evolved from standard to stratospheric
Aug. 27, 2025 Article
Relo Metrics and VideoAmp have unveiled Total Sports Performance, a next-generation measurement and attribution platform that delivers the industry’s first deduplicated, unified view of audience exposure and outcomes across both sponsorships and advertising in live sports.
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Insights Report: Strategic Insights from the 2025 WNBA Regular Season
Oct. 30, 2025 Report
A look at media value & visibility that brands earned through their partnerships with WNBA teams during the 2025 Regular Season.
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How “Pay Us What You Owe Us” Tees Became WNBA All-Star Weekend’s Fashion MVPs
Jul. 21, 2025 News
WNBA players wore “Pay Us What You Owe Us” shirts during All-Star Weekend to protest for fairer pay and revenue share.
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Insights Report: First Half of 2025 Formula 1 Season
Aug. 21, 2025 Report
A look at media value & visibility that brands earned through partnerships during the first half of the 2025 Formula 1 season.
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How Sponsorship Patches Help Players Earn More Money
Jun. 30, 2024 NEWS
Measuring TV ads is complicated enough—now consider how Wimbledon players use sponsorship patches to earn an extra $10,000–$20,000 per match.