INSIGHTS
Your Hub for Sponsorship Insights
Browse our collection of insights reports, case studies, research, data, and more.
Featured Resources
Relo's latest news, reports, customer stories and more.
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Insights Report: 2024 MLB End-of-Season
Nov. 21, 2024 Report
A look at media value & visibility that brands earned through their partnerships with MLB teams during the 2024 Regular Season.
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Insights Report: 2024 WNBA Regular Season
Oct. 25, 2024 Report
A look at media value & visibility that brands earned through their partnerships with WNBA teams during the 2024 Regular Season.
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Insights Report: 2023-2024 NBA Regular Season
Sep. 16, 2024 Report
Media value & visibility brands earned through their partnerships with NBA teams during the 2023-2024 Regular Season.
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How This Analytics Startup – A Spinoff Of GumGum – Tackles Sports Sponsorship Measurement
Sep. 3, 2024 NEWS
Measuring TV commercials is complicated enough – let alone measuring the impact of sports sponsorships.
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LVMH Won Gold in Social Media Visibility During the Paris Olympics
Aug. 14, 2024 NEWS
California data firm Relo Metrics said the French luxury giant attained the highest social media value and visibility. Ralph Lauren came in second.
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Getting Real with Sports TV Measurement
Jun. 6, 2024 WEBINAR
In a world where sports viewership is becoming more fragmented… The webinar will be a panel discussion on the potential and veracity of sports TV viewership data, highlighting how accurate measurement can drive better sponsorship decisions.
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Analyzing the Impressive Rise in 2024 in Women's Basketball
Dec. 31, 2021 Insights Report WNBA
A look at the recent growth experienced by women’s basketball both at the NCAA and WNBA level, and what it means for brands