INSIGHTS
Your Hub for Sponsorship Insights
Browse our collection of insights reports, case studies, research, data, and more.
Featured Resources
Relo's latest news, reports, customer stories and more.
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Insights Report: Brand exposure value from the 2024-2025 NHL Regular Season
Jul. 22, 2025 Report
A look at media value & visibility that brands earned through their partnerships during the 2024-2025 NHL Regular Season.
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How “Pay Us What You Owe Us” Tees Became WNBA All-Star Weekend’s Fashion MVPs
Jul. 21, 2025 News
WNBA players wore “Pay Us What You Owe Us” shirts during All-Star Weekend to protest for fairer pay and revenue share.
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Cossette Media Works with Leading Pharmaceutical Company to Win Sponsorship Game
Jul. 1, 2025 Case Study
How Cossette Media partnered with Relo Metrics to measure and maximize pharma's top-performing brand sponsorship.
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Total Sports Performance from Relo Metrics, VideoAmp, Offers Next-Level Media, Brand Measurement
Jun. 17, 2025 Article
Relo Metrics and VideoAmp have launched Total Sports Performance, a next-generation measurement and attribution solution purpose-built for the sports media ecosystem.
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Annual Report - US Sports Scoreboard: Future of Sponsorship
Feb. 6, 2025 Report
Tracking the Success of Sports Partnerships and Media Strategies to Maximize Brand Value Across NFL, NBA, WNBA, MLB, NHL, & MLS -
Insights Report: 2024 MLB End-of-Season
Nov. 21, 2024 Report
A look at media value & visibility that brands earned through their partnerships with MLB teams during the 2024 Regular Season.
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How This Analytics Startup – A Spinoff Of GumGum – Tackles Sports Sponsorship Measurement
Sep. 3, 2024 NEWS
Measuring TV commercials is complicated enough – let alone measuring the impact of sports sponsorships.